Monday 12 September 2016

Weekly New/Digital Media homework 16/09/16

Sky’s new vision of home comforts: more TV, available everywhere, at a higher price


With Sky being the centre of most family household in terms of sitting down together and associating whilst watching TV in the comfort of their home. The price of sky has only increased by £1 in the past few years but their cheapest version of Sky Q is set around £42 a month. They've already started to work with other big companies such as Netflix and has given 4.5 million subscribers around the UK.
  • Technology in Sky has been under development and rivals claim it's around £250 million.
  • The new set-top box is aiming to tempt away its 10 million satellite subscribers.
I think that Sky as a business will be able to grow as a company but with the use of their use of new technology and also working along side Netflix which is used by most consumers in the UK now as it's easier to demand things online; this could potentially switch people back to TV because not only do they have the option to watch TV they can also watch films, TV series they want to on demand or Netflix.

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